LightSource Marketing thoroughly understands the editorial mindset (having former journalists on staff) and how to position an article or promotional program for success. Time and time again, our clients thank us for the increased sales and exposure they receive from that invaluable third party endorsement.

A comprehensive P.R. strategy includes much more than random press releases; LightSource Marketing uses Broadcast Outreach, Editorial Opportunity Review and Identification, and Event Planning tactics to maximize your awareness.

Select Client Profiles
::  Mattress Discounters – retail
::  Computer Hi-Tech Management– information technology
::  Barrett Transitional Home – non-profit
::  Lake Taylor Hospital – health care
::  YWCA – non-profit

Integrity
The LightSource commitment to uncompromising integrity is an integral component of our success.

Too many press releases fall on the newsroom floor – a thinly disguised advertisement.

We dig into the details before the editor ever sees the angle.

By focusing on the interesting people associated with an organization or event, publication success rates soar.

Isn’t it time to start leveraging your advertising dollars?